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Web Design and Software Development |
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If you are a sole trader, small or commercial business and and are looking to create a greater awareness of your products or services, then the internet is the perfect place to achieve this by building a business or eCommerce website.
If you commit to your business image through a professionally developed website, your customers will gain the right impression. We will provide you with an affordable solution and can also create and develop marketing campaigns via our direct marketing software. We can provide you with specific regional or categorised data for you to create your postal, telemarketing and email campaigns, we can provide you with a web interface to your marketing campaign so you can see the results of these as you progress. We offer web design and development services at very competitive rates and have a variety of solutions for small or large scale websites.
Through experience we have learnt that it is important to have a very 'hands on' approach to our work and have a developed a highly personal level of service. - Web Design
- Web Application Development
- Content management (CMS)
- Intranet and Extranet Applications
- Document Management Systems (DMS)
- Management Information Systems (MIS)
- Database Integration
- Contracting Services
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ECommerce and-Online Retail Systems |
We offer two types of systems when it comes to ECommerce:
- Content Management System with an ECommerce component of your choice
- Magento
Our Content Managent System gives you the freedom to update and manage your website content, as well as giving you the flexibilty of an ECommerce component.
Magento on the other hand, gives you a slightly more finely tuned ECommerce website, but less scope for content management.
We offer full software development and implementation for our Content Management System solution, and a default implementation on one of our own hosting accounts for Magento.
| Content Management SystemWe can offer full development and implementation of your website using our Content management System, we also offer a vareity of ECommerce solutions that have the following features:
- Capable of using Secure Sockets Layer (https) Encryption (128-bit)
- Flexible Tax Models
- Model 1: ShipTo Address-based Tax Calculation
- Model 2: Store Address-based Tax Calculation
- Model 3: EU Mode (Store Owner based Tax Calculation when Customer comes from an EU Country)
- Shoppers can manage their User Accounts (registration required)
- Shipping Address Management (Customers can enter their own Shipping Addresses)
- Order History: Shopper can view all their previous Orders (and Order Details)
- Order Confirmation Mail (customizable!) is sent to Shopper and Store Owner
- Multiple Currencies (you can allow Customers to change the Currency and buy using an alternative Currency)
- Multiple Languages
- Powerful Web-Administration Interface (Javascript-powered)
- Manages an unlimited Number of Products and Categories
- Can be used as a Shop or just as an Online-Catalog (you can even turn off Price Display)
- Quick Search for Products, Categories and Manufacturers; filter by features or discounted Products
- Product Ratings & Testimonials (moderated or auto-published)
- Feature specific Products by setting them "on special"
- Product Availability: show how fast a Customer can expect delivery
- Handles downloadable Products (virtual Goods)
- "Product is back in Stock"-Notification for subscribed Customers
- Multiple Images and Files (like Spec Sheets and Flyers) per Product
- Product Attributes (like Size or Color) can be added to Product
- Product Types for Classification (like "Car", "Motorbike" or "Music Album")
- Shopper Groups for Customers (allows different Price Levels and Payment Options),
- Multiple Prices per Product (Quantity-based and/or Shopper Group-based Prices)
- Flexible Price Display (number & currency formatting; including or excluding tax)
- On-the-Fly Price Conversion between different Currencies using Live Rates from the ECB or other banks
- Shop Statistics / Control Panel with a Summary of new Customers, new Orders....
- Stock Level Control for Products and Item
- Order Management with Order History, Customer Notification and Order Edit Functionality
- Basic Reporting Feature: sold Items, monthly/yearly Revenue
- Order Status Management
- Manage different Currencies, Countries & States
- Capable of live Credit Card Processing
- Pre-defined Payment Gateways like authorize.net®, PayPal, 2Checkout, eWay, Worldpay, PayMate and NoChex
- Extend your Shop with other Payment Modules using the Payment Module API!
- Flexible Shipping Carriers and Rates Configuration
- Live-Shipping Rates using Shipping Modules (e.g. InterShipper, UPS, USPS, FedEx or Canada Post; Modules can use the Shipping Rate API).
- Extend your Shop with other Shipping Modules using the Shipping Module API!
| MagentoIn partnership with Varien, we offer an eCommerce system that is a feature-rich, professional open-source eCommerce solution that offers merchants complete flexibility and control over the look, content, and functionality of their online store. Powerful marketing, search engine optimisation and catalog-management tools give merchants the power to create ecommerce sites that are tailored to their unique business needs. Below, you'll find a detailed list of all features.
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Web Content Management Systems |
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Web Content Management Systems CMS systems are the engine behind your website that simplifies the creation, management, and sharing of content. It enables you to setup, change and add content to your site through an easy browser based interface, without having to learn any complicated programming languages or code.
Websites that contain a lot of content such as Educational, Reference and Online Shopping sites often use a CMS. With a CMS installed with your hosting you can have a website up and running in no time.
It's advanced template system means you can choose from hundreds of stunning designs and apply them to your page in an instant. We specialise in building new CMS systems as well as migrating existing websites, if you have a website that requires updating regularly and it is becoming unmanageable, or you are spending a lot of money paying other people to update your site, this may be the ideal solution for you. Many eCommerce systems are built from a CMS and they allow multiple users to administer the same website.
Here are just some of the ways people use our software:
- Corporate websites or portals
- Online commerce
- Small business websites
- Non-profit and organizational websites
- Government applications
- Corporate intranets and extranets
- School and church websites
- Personal or family homepages
- Community-based portals
- Magazines and newspapers
- Membership based sites such as Football and Rugby Clubs, Societies, Golf Clubs and Gyms etc
- the possibilities are limitless…
Once our CMS is installed and running, it is simple for even non-technical users to add or edit content, update images, and to manage the critical data that makes your company or organisation go. Anybody with basic word processing skills can easily learn to manage their site. Via a simple, browser-based interface you will be able to easily add new press releases or news items, manage forums, job listings, product images, and create an unlimited amount of sections or content pages on your site.
Here are just some examples of the hundreds of available extensions:
- Dynamic form builders
- Business or organisational directories
- Document management
- image and multimedia galleries
- E-commerce and shopping cart engines
- Forums and chat software
- Calendars
- Blogging software
- Directory services
- Email newsletters
- Data collection and reporting tools
- Banner advertising systems
- Subscription services
- and many, many more…
If there is no extension that meets your requirement, then we will build it for you! |
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Search Engine Optimisation |
Why free search engine submission tools don't work anymore: Search engines receive a large amount of spam from these free submission sites - as a result, most search engines now block the IP address of these free online submission services. It's pointless to submit your website with a free search engine submission service. In addition, these free services offer a very limited and often outdated choice of search engines. Don't be fooled by companies that want to submit your website to thousands of search engines. Some search engine submission software services claim that they submit your website to thousands of search engines. The majority of these so-called search engines are free links for all pages, very special interest web pages or, even worse, websites masquerading as search engines. Submitting your web page to these 5000+ search engines means that you'll receive 5000+ spam email messages. Quality matters much more than quantity. We focus on the most important search engines that really deliver visitors to your website. Much more than website submission We offer than than just search engine submission software. We help you optimise your pages for search engine rankings and check the links on all your pages, this helps you with all other aspects of successful website promotion Click here for a complimentary SEO report of your website. - Firstly, building your site to the correct W3C standards so that search engines can read your site clearly
- Providing a report summary on how best to use meta information (information about your site) within your site to enable search engines to effectively index your website
- Providing site visibility reports, we will provide information about how visible your site is on the four most significant search engines. A Search Engine Saturation graph shows how many pages in your domain are indexed by these major search engines. A Link Popularity graph provides information about how whether other sites with high visibility are contributing to your site visibility by providing indexed links to your content
- Providing a Trend report - This report shows exactly how you rank over time for each keyword and engine. The data is available in both graphical and tabular form
- Researching keywords for you is one of the most important things to do to ensure the success of your website, we can provide a report that will show what search engine page you will appear on by using certain keywords or a combination of keywords
- Building and Optimising your web pages, we will help you to optimise your web page content, which is the key to achieving high rankings in search engines.
- Providing Site submission, after your optimised pages have been uploaded to your web site, the next step is to submit them to the search engines
The basics of SEO: - If you are a business seeking to make an impact with your marketing message, what good is traffic if it does not convert? Granted, not all businesses are streamlined enough to shine in the spotlight online, but why just have a placeholder (as a website) when it could essentially replace all of your combined forms of advertising at a mere fraction of the cost per sale vs. print, radio, or television advertising? The Problem - When asked about content creation, most small business owners reply by stating "they don't have anything to write about or they do not have the time to invest in developing new content for their website/brand". The Solution simply hire someone who does. If you are that pressed for time or are quite frankly stumped to devise content that can serve as a bridge between you and your potential prospects, then pay attention to intrinsic opportunities, share your white papers, describe something about your industry in detail, parlay press from exciting trends, products or services that you can integrate from perusing RSS feed from news sources, Ezines and the like. All of these things serve to provide your visitors with a satisfying reason to frequent your website or your blog again and again. It is all about value, if your pages lack it, then your just another bump on the road until they click the back button or browser to find one of your competitors that does offer what your pages lack. Strangers have no loyalty to your pages, unless you can convince them otherwise, this also applies to search engines as well. Search engine spiders are a tough lot to sell, they have been there, done that, seen that already and the uniqueness of your content is what they reward (by way of relevant highly qualified traffic that they can funnel to your pages) if you appease them. Realistically there is a distinct formula for creating top 10 rankings, not that SEO's devised it that way, but rather the search engine engineers did by creating quality guidelines as the gatekeepers of the top 10. For example, we know as a result of trial and error that search engines like; - Fresh well written content
- Organized Site Architecture
- Traffic and Link Popularity
If you are not prepared to facilitate the 3 basic fundamentals of optimization outlined above, then save yourself the money on organic SEO, it simply may not be your cup of tea. Public relations and custom content creation may very well be more along the lines of a notable strategy to jump-start your internet marketing campaign. Conclusion:In closing, What is SEO? Search engine optimisation, much like a finely tuned piece of machinery, works best when pristine fundamentals are intact. SEO in a nutshell is a synchronized collaboration of themed on-page content, frequent engagement from search engine spiders, impeccable keyword selection to integrate relevance and a healthy portion of off-page link popularity to balance to the equation. So there you have it, the search engine algorithm simplified. |
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